Bespoke – Documentary By Michael Firus (Extended Cut) from Michael Firus on Vimeo.
The small-scale yet intricate pursuits of humanity interest me greatly; those art forms which seem concentrated and distilled.

Never one to attend a ball without something special for my companion, a great interest in gems and precious metals began to form over time. Through my repeated purchases, I began to become quite well versed in the many things to consider when appraising the qualities of jewellery and its constituent complements: metals and precious stones. As is often the case with knowledge, appreciation soon followed.

So after some thought, I decided that my next window of free time would be filled creating a short documentary on a creator of such works of art.
Since it is sadly the case that even authentic jewellery is often mass produced, I decided to seek out a bespoke crafts-person; someone who could show my cameras and I the entire process from raw elements to finished product. After some research, I came across Emily Becher, a creator of custom designed and fitted jewelry.

Inherent to its subject matter, I knew this project would involve a lot of macro cinematography – something I make use of frequently. This side of cinematography is so appealing, not because it’s easy (it’s very fiddly) but because our eyes are used to a fundamentally different way of seeing the world – they are by nature wide-angle. So in my quest to bring to my audience something of interest – something they may have never seen before – I often call upon the services of macro cinematography, simply because its so different to how we see the word on a daily basis. It is also subtle nod to narrative cinemas ‘look closer’ trope.





However, I also aimed to create a satisfying counter to such focused in close shots. For this reason, I regularly alternated between a macro lens at 150mm and wide angle lens: 12mm (on a super 35mm sensor). I did this so the ‘bigger picture’ could be witnessed; the workshops warm complexity and gentrified architecture.
My Cinematographic and directorial Showreel: https://www.youtube.com/watch?v=OyxLTypr1BA
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